We developed a series of narrative films to promote Visit USA’s travel itineraries as a part of their ongoing “United Stories” campaign. We narrative approach was to tell destination-led stories featuring unique international travelers on purposeful journeys. The creative direction emphasized highly textural, artistic, and rich-in-color docu-style films that painted a vivid yet real picture of each destination. Extensive research and coordination went into scouting unique locations and casting real people to tell their stories.

We delivered films in different sizes, photographs, and vertical one-takes for social media.

Services: Story ideation, pitching, pre-production, casting research, location research, and post-production direction.